J.A. Russel LTD

Founded in 1951, J.A. Russell Ltd is a leading New Zealand owned electrical wholesaler, serving the trade, commercial and industrial sectors with integrity and excellence. 
With more than 70 branches nationwide and a dedicated team of over 700 professionals, the company offers top-quality compliant products from trusted manufacturers, paired with expert support in lighting, data & technology, and contract solutions. 
At J.A. Russell, every customer receives personal service, technical insight and a partnership that powers New Zealand’s infrastructure and industry. 
J.A. Russell along with the signwriter chose to use Mulford’s SignbonD® range of Aluminium Composite Materials (ACM) knowing that it was going to stand the test of time with longevity and performance and most importantly, the red colour matched their branding guidelines perfectly.